NimbleCommerce Partners with Spa Week Media Group to Expand Weekly Deal Offerings
November 19, 2012
SANTA CLARA, Calif. – November 27, 2012 –NimbleCommerce, the leading enterprise offers and promotions platform, today announced a partnership with Spa Week Media Group, Ltd., the nation’s fastest growing spa and wellness marketing company. Spa Week Media Group, Ltd will begin to provide exclusive offers via TheRightDeal by SpaWeek® across the entire NimbleNetwork, a new marketplace for offers announced this September., The partnership also brings Spa Week’s rich inventory of exclusive spa and wellness offers to NimbleCommerce’s network of local, national and global online publishers and thousands of radio stations.
The NimbleNetwork operates as a streamlined marketplace for publishers, deal suppliers and merchants to collectively find or promote offers, and distribute and share revenue. Suppliers can easily add deals to the Network and choose the partner publishers that can re-sell these offers, thereby intrinsically changing the economics of the offer and voucher space. Partner publishers can view, earmark and reserve deals in a single click, then sell up to the maximum number of vouchers available.
“We chose NimbleCommerce because of its limitless scalability,” said Cheryl Reid, founder and CEO of Spa Week Media Group, Ltd. “Our goal is and always has been to spread the health benefits of spa and wellness services by making them affordable. That’s why we’re so excited to work with NimbleCommerce through its rapidly growing network to provide even greater reach for spa and wellness merchants to offer discounted services to consumers.”
Expansion, in smart ways
Spa Week has a reputation for building trusted relationships with its spa and wellness suppliers. Since 2004, Spa Week has expanded from its roots in New York City to major cities nationwide and Canada. The company now wants to further expand by offering more types of products and in more areas of the country. The relationship with NimbleCommerce will enable Spa Week to strengthen its spa and wellness partners’ marketing muscle by expanding into more offers, in more geographical locations, and on a more frequent basis.
“When someone comes up with a great idea, then it catches on like wildfire. That’s what’s happening to us with the NimbleNetwork,” said Prashant Nedungadi, founder and CEO of NimbleCommerce.
Major companies, including Cumulus Media, Inc. ( SweetJack.com ) and Hearst Media’s San Francisco Chronicle ( Dailydeals.SFgate.com ) in the United States and Johnston Press ( DealMonster.co.uk ) and GlobalRadio ( welovelocal.com ) in the U.K., are already trading offers via the NimbleNetwork. And now, other companies are quickly following suit and realizing that this is a very lucrative, sustainable, and successful new model for their offer businesses.
NimbleCommerce is the largest enterprise offers and promotions platform that connects media companies to merchants and buyers. The company enables audience owners and large publishers to create new revenue streams through daily deals, vouchers, and other transactional offers. Its services include a secure e-commerce platform with group buying dynamics, powerful coupon redemption system for merchants, merchandising and promotion system, syndication platform, mobile capabilities, email campaign management and robust analytics and reporting.
About Spa Week Media Group, Ltd.
Spa Week Media Group, Ltd. is the nation’s fastest-growing spa and wellness marketing company. SpaWeek.com connects millions of consumers from coast to coast with all of the resources they need to experience a happy, healthy and well-rounded lifestyle, 365 days a year. Since its inception in 2004, Spa Week has revolutionized the industry with the success of its bi-annual Spring and Fall Events’ signature $50 spa services, as well as their life-changing promotions and sweepstakes on SpaWeek.com SpaWeek.com. A true health and wellness finder, Spa Week continues its dedication of delivering the best in health and wellness year round with its Spa & Wellness Gift Card, the premier spa gift card of choice by consumers across North America. Sold in over 20,000 retail stores across the country and on SpaWeek.com, it’s never been more convenient to give the gift of wellness. Most recently, Spa Week launched TheRightDeal, a new, weekly resource that utilizes group purchasing to offer spa deals at up to 90% off. TheRightDeal offers consumers an exclusive, hand-picked special from a top-rated spa or wellness business in their area.
DBT COMMUNICATIONS - MEDIA CONTACT (For NimbleCommerce):
SPA WEEK MEDIA CONTACT (For Spa Week):
Marketing and Public Relations Manager
Spa Week Media Group, LTD.